THE BRAND
Combining a unique and bold product with an equally disruptive and forward- thinking brand strategy, Mallet is currently one of the most exciting and fastest growing brands in the UK. A brand that’s hyped, shopped and watched by industry insiders, sneakerheads and customers alike. Where the latest drops cause silhouettes to sell out in minutes and where new collections debut to massive waiting lists
THE MAN BEHIND THE BRAND.THE DRIVING-FORCE OF MALLET LONDON. MEET TOMMY MALLET.
Creating a brand from sheer passion for product and an obsession with the luxury market, in many ways, Mallet London has grown with Tommy. Fired by his ambitions, the brand has become a reflection of both his beginnings - with many of the styles named after streets and areas from where he grew up - and the development of his role as Creative Director of Mallet. Tommy believes the current sneaker market is saturated with excessively priced products so at the core of the brand’s ethos is this continued effort of creating an offering that remains just as luxurious as it is accessible. The story of Mallet is a continuing ode to remembering where you came from and using that to fuel where you want to go. And that very much begins with him.
WATCH NOW.
